304 North Cardinal St.
Dorchester Center, MA 02124
Why These Lures Keep Landing Fish
Tested Where It Counts
We tie every lure variation at dawn, test it by lunch, and only sell what catches dinner. Our “good enough” pile gets tossed back—if it won’t fool Erie’s pressured fish, it won’t fool yours either.
Innovative Design
Chartreuse-purple with a pink belly? Glow green with copper flakes? Our combinations look ridiculous because fish haven’t learned to avoid them yet. When everyone’s throwing the same “proven” patterns, different wins.
Small-Batch Weird
We make 50 at a time, not 50,000. That means we can try bizarre ideas that big companies won’t touch—like that perch pattern with the googly eyes that absolutely slays in early spring.
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Proven Classic for a Big Catch
Unmatched quality and time-tested performance. Lures that attract predatory fish and deliver results. Choose your model and get ready to fish!
Erie Dearie Original 3/4 oz
A classic lure for catching predatory fish. Ideal for walleye, perch, and other species.
Erie Dearie Original 3/8 oz
A lightweight spinning lure for active fishing. Effective in freshwater.
Erie Dearie Original 3/4 oz (Alternative)
A balanced lure with a natural action. Suitable for various fishing techniques.
Erie Dearie Original 5/8 oz
A versatile lure for targeting larger fish. Provides stable action in the water.
Erie Dearie Bucktail 4 oz (Blue)
A heavy lure with natural hair for long casts and powerful strikes.
Erie Dearie Elite Blue
A vibrant lure with natural animation. A great choice for deep-water fishing.
How a Bad Fishing Day Started This Whole Thing
Erie Dearie started in ’92 when three guys got completely skunked on Lake Erie using every “guaranteed” lure in the tackle shop. Out of pure frustration, we went home and tied up some truly ugly combinations—stuff no respectable angler would throw.
Next morning, we couldn’t keep the walleye off them. Turns out fish don’t read fishing magazines, and what “should” work often doesn’t. Now we’re a dozen local tiers making lures that look wrong but fish right, selling mostly to anglers who’ve learned that the weird stuff in the bottom of your tackle box usually outfishes the pretty stuff on top.
Frequently Asked Questions
Find answers to key questions about Erie Dearie lures
What is the Optimal Lure Weight?
The optimal weight depends on your fishing method. Typically, lures between 3/8 and 3/4 oz are recommended.
How to Choose an Erie Dearie Lure?
Choose a lure based on water conditions, fish species, and fishing technique. Pay attention to the weight and design.
Are Erie Dearie Lures Suitable for All Fishing Types?
Yes, Erie Dearie lures are designed for various conditions, both freshwater and saltwater.
Can These Lures Be Used in Saltwater?
Yes, the materials used in these lures are resistant to saltwater corrosion.
How Should I Use an Erie Dearie Lure?
Use casting, trolling, or drifting techniques, adjusting the retrieve speed to achieve optimal action.
How to Care for Erie Dearie Lures?
After fishing, clean the lures thoroughly from salt and debris, and store them in a dry place.